Welcome to TrustySumo’s Privacy Policy
Your privacy is critically important to us. In fact, we take your privacy VERY seriously. Like, obsessively seriously.
Our aim is not just to comply with privacy laws but to actually earn your trust.
This Privacy Policy applies to https://trustysumo.com (hereinafter, “us”, “we”, “Website”, “TrustySumo” or “https://trustysumo.com”).
We have adopted this privacy policy (“Privacy Policy”) to explain what information may be collected on our Website or when you use our sites, services, mobile applications, products, and content, how we use this information, and under what circumstances we may disclose the information to third parties. This also covers how we collect, store, use, transfer, and delete that information.
This privacy policy also explains how we will comply with the GDPR (General Data Protection Regulation), the DPA (Data Protection Act) and the PECR (Privacy and Electronic Communications Regulations).
It is TrustySumo’s policy to respect your privacy regarding any information we may collect while operating our website.
Your privacy is very important to us and it always will be. Trust me when I say that we despise spam and other unsolicited emails as much as you do!
We respect your privacy and are committed to protecting personally identifiable information you may provide us through the Website. This Privacy Policy applies only to information we collect through the Website and does not apply to our potential collection of information from other sources.
This Privacy Policy, together with the Terms and conditions and the Disclaimer posted on our Website, set forth the general rules and policies governing your use of our Website. Depending on your activities when visiting our Website, you may be required to agree to additional terms and conditions.
Website Visitors
Like most website operators, TrustySumo collects non-personally-identifying information of the sort that web browsers and servers typically make available, such as the browser type, language preference, referring site, and the date and time of each visitor request, for example. TrustySumo’s purpose in collecting non-personally identifying information is to better understand how TrustySumo’s visitors use its website and how to further improve its offerings. From time to time, TrustySumo may release non-personally-identifying information in the aggregate, e.g., by publishing a report on trends in the usage of its website.
TrustySumo may also collect potentially personally-identifying information like Internet Protocol (IP) addresses for logged in users and for users leaving comments on https://trustysumo.com blog posts. TrustySumo only discloses logged in user and commenter IP addresses under the same circumstances that it uses and discloses personally-identifying information as described below.
Gathering of Personally-Identifying Information
Certain visitors to TrustySumo’s websites may choose to interact with TrustySumo in ways that require TrustySumo to gather personally-identifying information. The amount and type of information that TrustySumo gathers depends on the nature of the interaction. For example, we may ask visitors who sign up for a mailing list at https://trustysumo.com to provide a username and email address.
We may use the information we collect in various ways, including:
Provide, operate, and maintain our website
Improve, personalize, and expand our website
Understand and analyze how you use our website
Develop new products, services, features, and functionality
Communicate with you, either directly or through one of our partners, including for customer service, to provide you with updates and other information relating to the website and for marketing and promotional purposes
Send you emails and newsletters. Each email promotion will provide information on how to opt-out of future mailings;
Respond to your comments or inquiries;
Provide you with user support;
Track, measure and improve advertising on the Website;
Find and prevent fraud
Children’s Information
Another part of our priority is adding protection for children while using the internet. We encourage parents and guardians to observe, participate in, and/or monitor and guide their online activity.
The Website does not knowingly collect any personally identifiable information from children under the age of 18. If a parent or guardian believes that the Website has personally identifiable information of a child under the age of 18 in its database, please contact us immediately at hello [at] trustysumo.com and we will use our best efforts to promptly remove such information from our records.
Security
The security of your Personal Information is important to us, but remember that no method of transmission over the Internet, or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your Personal Information, we cannot guarantee its absolute security.
Newsletters And Mailing Lists
TrustySumo may offer a newsletter. On the Website, you may opt to subscribe to our newsletter, which may be used for advertising purposes. All newsletters sent may contain tracking pixels. The pixel is embedded in emails and permits analysis of the effectiveness of the success of online marketing campaigns. Because of these tracking pixels, we may see if and when you open an email and which links within the email you click. Also, this allows the Website to adapt the content of future newsletters to the interests of the user. This information will not be shared with third parties.
When you subscribe to the mailing list, we collect your name and email address. This information is used specifically to tailor your experience and to send you the right content at the right time – and for no other reason.
You may opt out of the email list at any time simply by clicking “unsubscribe” at the bottom of any email.
Other Third-Party Use of Personal Information
We will not share your information with third parties unless you explicitly authorize us to share your information.
The Website may use third-party service providers to maintain various aspects of the Website. Each third-party service provider’s use of your personal information is dictated by their respective privacy policies.
Https://trustysumo.com may use Google Analytics for analytics – this service tracks Website usage and provides information such as referring websites and user actions on the Website. Google Analytics may capture your IP address, but no other personal information is captured by Google Analytics.
Advertisements
We may use third-party advertising companies as advertising partners to serve content and advertisements when you visit the Website, which may use cookies and similar technologies as noted below.
These cookies allow the ad server to recognize your computer each time they send you an online advertisement to compile information about you or others who use your computer. This information allows ad networks to, among other things, deliver targeted advertisements that they believe will be of most interest to you. This Privacy Policy covers the use of cookies and similar technologies by TrustySumo and does not cover the use of cookies and similar technologies by any advertisers.
We may use Ezoic to provide personalization and analytic services on this website, as such Ezoic’s privacy policy is in effect and can be reviewed here: (https://www.ezoic.com/privacy-policy).
Https://trustysumo.com may use Google AdWords for remarketing
Https://trustysumo.com may use the remarketing services to advertise on third party websites (including Google) to previous visitors to our site. It could mean that we advertise to previous visitors who haven’t completed a task on our site, for example using the contact form to make an enquiry. This could be in the form of an advertisement on the Google search results page, or a site in the Google Display Network. Third-party vendors, including Google, use cookies to serve ads based on someone’s past visits. Of course, any data collected will be used in accordance with our own privacy policy and Google’s privacy policy.
You can set preferences for how Google advertises to you using the Google Ad Preferences page, and if you want to you can opt out of interest-based advertising entirely by cookie settings or permanently using a browser plugin.
Protection of Certain Personally-Identifying Information
TrustySumo discloses potentially personally-identifying and personally-identifying information only to those of its employees, contractors and affiliated organizations that (i) need to know that information in order to process it on TrustySumo’s behalf or to provide services available at TrustySumo’s website, and (ii) that have agreed not to disclose it to others.
Some of those employees, contractors and affiliated organizations may be located outside of your home country; by using TrustySumo’s website, you consent to the transfer of such information to them. TrustySumo will not rent or sell potentially personally-identifying and personally-identifying information to anyone. Other than to its employees, contractors and affiliated organizations, as described above, TrustySumo discloses potentially personally-identifying and personally-identifying information only in response to a subpoena, court order or other governmental request, or when TrustySumo believes in good faith that disclosure is reasonably necessary to protect the property or rights of TrustySumo, third parties or the public at large.
If you are a registered user of https://trustysumo.com and have supplied your email address, TrustySumo may occasionally send you an email to tell you about new features, solicit your feedback, or just keep you up to date with what’s going on with TrustySumo and our products. We primarily use our blog to communicate this type of information, so we expect to keep this type of email to a minimum. If you send us a request (for example via a support email or via one of our feedback mechanisms), we reserve the right to publish it in order to help us clarify or respond to your request or to help us support other users. TrustySumo takes all measures reasonably necessary to protect against the unauthorized access, use, alteration or destruction of potentially personally-identifying and personally-identifying information.
Aggregated Statistics
TrustySumo may collect statistics about the behavior of visitors to its website. TrustySumo may display this information publicly or provide it to others. However, TrustySumo does not disclose your personally-identifying information.
Affiliate Disclosure
The Website may engage in affiliate marketing, which is done by embedding tracking links into posts on the Website. This Site may earn a commission from certain links. This does not affect your purchases or the price you may pay.
Comments
When visitors leave comments on the site we collect the data shown in the comments form, and also the visitor’s IP address and browser user agent string to help spam detection.
An anonymized string created from your email address (also called a hash) may be provided to the Gravatar service to see if you are using it. The Gravatar service privacy policy is available here: https://automattic.com/privacy/. After approval of your comment, your profile picture is visible to the public in the context of your comment.
Media
If you upload images to the website, you should avoid uploading images with embedded location data (EXIF GPS) included. Visitors to the website can download and extract any location data from images on the website.
Log Data And Files
TrustySumo may follow a standard procedure of using log files. These files log visitors when they visit websites. All hosting companies do this as a part of their hosting services’ analytics. The information collected by log files may include internet protocol (IP) addresses, browser type, browser version, Internet Service Provider (ISP), date and time stamp of your visit, the pages of our Service that you visit, the time spent on those pages, referring/exit pages, possibly the number of clicks and other statistics. These are not linked to any personally identifiable information. The purpose of the information is to analyze trends, administer the site, improve the site and its offerings, track users’ movement on the website, and gather demographic information.
Cookies
Like any other website, TrustySumo uses ‘cookies to enrich and perfect your online experience.
These cookies are used to store information, including visitors’ preferences and the pages on the website that the visitor accessed or visited and an anonymous unique identifier. The information is used to optimize the users’ experience by customizing our web page content based on visitors’ browser type and/or other information.
TrustySumo uses “Cookies” and similar technologies and services provided by others to display personalized content, appropriate advertising and store your preferences on your computer. For example, we may use a cookie to determine if you are a new visitor to the site so we can serve a pop-up subscription form. If you have cookies turned off, you will likely see this form on every page, which you might find very annoying. The only remedy is for you to turn your cookies back on.
A cookie is a string of information that a website stores on a visitor’s computer, and that the visitor’s browser provides to the website each time the visitor returns. TrustySumo uses cookies to help TrustySumo identify and track visitors, their usage of https://trustysumo.com, and their website access preferences. TrustySumo visitors who do not wish to have cookies placed on their computers should set their browsers to refuse cookies or to indicate when a cookie is being sent before using TrustySumo’s websites, with the drawback that certain features of TrustySumo’s websites may not function properly without the aid of cookies.
If you leave a comment on our site you may opt-in to saving your name, email address and website in cookies. These are for your convenience so that you do not have to fill in your details again when you leave another comment. These cookies will last for one year.
If you have an account and you log in to this site, we will set a temporary cookie to determine if your browser accepts cookies. This cookie contains no personal data and is discarded when you close your browser.
When you log in, we will also set up several cookies to save your login information and your screen display choices. Login cookies last for two days, and screen options cookies last for a year. If you select “Remember Me”, your login will persist for two weeks. If you log out of your account, the login cookies will be removed.
If you edit or publish an article, an additional cookie will be saved in your browser. This cookie includes no personal data and simply indicates the post ID of the article you just edited. It expires after 1 day.
By continuing to navigate our website without changing your cookie settings, you hereby acknowledge and agree to TrustySumo’s use of cookies.
For more general information on cookies, please read “What Are Cookies” from Cookie Consent.
Where We Send Your Data
Visitor comments may be checked through an automated spam detection service.
How Long We Retain Your Data
If you leave a comment, the comment and its metadata are retained indefinitely. This is so we can recognize and approve any follow-up comments automatically instead of holding them in a moderation queue.
For users that register on our website (if any), we also store the personal information they provide in their user profile. All users can see, edit, or delete their personal information at any time (except they cannot change their username). Website administrators can also see and edit that information.
Google DoubleClick DART Cookie
Google is one of the third-party vendors on our site. It also uses cookies, known as DART cookies, to serve ads to our site visitors based upon their visit to https://trustysumo.com and other sites on the internet. However, visitors may choose to decline the use of DART cookies by visiting the Google ad and content network Privacy Policy at the following URL – https://policies.google.com/technologies/ads.
Embedded content from other websites
Articles on this site may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website.
These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracking your interaction with the embedded content if you have an account and are logged in to that website.
Links To External Sites
Our Service may contain links to external sites that are not operated by us. If you click on a third party link, you will be directed to that third party’s site. We strongly advise you to review the Privacy Policy and terms and conditions of every site you visit.
We have no control over, and assume no responsibility for the content, privacy policies, terms or practices of any third party sites, products or services.
What rights you have over your data
If you have an account on this site, or have left comments, you can request to receive an exported file of the personal data we hold about you, including any data you have provided to us. You can also request that we erase any personal data we hold about you. This does not include any data we are obliged to keep for administrative, legal, or security purposes.
Rights Related to Your Personal Information
Opt-out – You may opt-out of future email communications by following the unsubscribe links in our emails. You may also notify us at hello [at] trustysumo.com to be removed from our mailing list.
Access – You may access the personal information we have about you by submitting a request to hello [at] trustysumo.com.
Amend – You may contact us at hello [at] trustysumo.com to amend or update your personal information.
Forget – In certain situations, you may request that we erase or forget your personal data. To do so, please submit a request to hello [at] trustysumo.com.
Please note that we may need to retain certain information for record-keeping purposes or to complete transactions, or when required by law.
Sensitive Personal Information
At no time should you submit sensitive personal information to the Website.
CCPA Privacy Rights (Do Not Sell My Personal Information)
Under the CCPA, among other rights, California consumers have the right to:
Request that a business that collects a consumer’s personal data disclose the categories and specific pieces of personal data that a company has collected about consumers.
Request that a business deletes any personal data about the consumer that a company has collected.
Request that a business that sells a consumer’s personal data, not sell the consumer’s personal data.
If you make a request, we have one month to respond to you. If you would like to exercise any of these rights, please contact us.
GDPR Data Protection Rights
We want to make sure you are fully aware of all of your data protection rights. Every user is entitled to the following:
The right to access – You have the right to request copies of your personal data. We may charge you a small fee for this service.
The right to rectification – You have the right to request that we correct any information you believe is inaccurate. You also have the right to request that we complete the information you think is incomplete.
The right to erasure – You have the right to request that we erase your personal data under certain conditions.
The right to restrict processing – You have the right to request that we restrict your personal data processing under certain conditions.
The right to object to processing – You have the right to object to our processing of your personal data under certain conditions.
The right to data portability – You have the right to request that we transfer the data that we have collected to another organization or directly to you under certain conditions.
If you make a request, we have one month to respond to you. If you would like to exercise any of these rights, please contact us.
Privacy Policy Changes
Although most changes are likely to be minor, TrustySumo may change its Privacy Policy from time to time, and in TrustySumo’s sole discretion. TrustySumo encourages visitors to frequently check this page for any changes to its Privacy Policy. Your continued use of this site after any change in this Privacy Policy will constitute your acceptance of such change.
Credit & Contact Information
This privacy policy was created with the help of termsandconditionstemplate.com. If you have any questions about this Privacy Policy, please contact us via email (hello [at] trustysumo (dot) com).
Last Updated 01 September 2023